case study
Interior Accents
Refreshing a long-standing interior design brand with a modern website experience that preserved its personality while improving usability and presentation.
Location
MULTIPLE
services
WEB DESIGN
LOGO DESIGN
VECTOR ILLUSTRATION
PHOTOGRAPHY AND EDITS
the challenge
Modernize the site without losing the character of the original brand.
More than ten years earlier, MindActive designed the original Interior Accents website to showcase Jane Gunderson’s design expertise and beautiful project imagery. Over time, the site became outdated and parts of the experience no longer worked well on modern browsers. The challenge was to rebuild the site with a more contemporary look and feel while preserving the positive aspects, tone, and personality that made the original site memorable.
the approach
A refined digital experience built around imagery, elegance, and usability.
MindActive refreshed the website by updating its structure, color palette, layout, and technical foundation. The goal was to keep the brand’s warmth and design-focused feel while creating a cleaner, faster, and more usable experience.
details
Built to highlight design work with a cleaner and more current experience.
01
Redesigned the site to feel more contemporary while keeping the recognizable essence of the original brand.
02
Improved the presentation of project imagery so visitors could experience the quality of Interior Accents’ work more clearly.
03
Updated outdated functionality and design elements to create a smoother experience across modern browsers and devices.
the outcome
A refreshed online presence that felt both familiar and new.
The redesigned website gave Interior Accents a cleaner, more polished digital presence while preserving the brand’s original style and personality. The result was a stronger platform for showcasing design work and helping prospective clients understand the quality behind the brand.