case study

SSM Health

Supporting healthcare leadership events with digital experiences, event technology, interactive media, and visual content systems.

Location

MULTIPLE

services

WEB DESIGN
LOGO DESIGN
VECTOR ILLUSTRATION
PHOTOGRAPHY AND EDITS

the challenge

SSM Health needed consistent digital and creative support for leadership conferences and investor days. The goal was to create engaging event experiences that could inform, guide, and involve attendees before, during, and after each event.

the approach

MindActive partnered with SSM Health to provide technology, creative strategy, and event support. The work included event websites, mobile apps, holograms, touch screen systems, video walls, and interactive experiences designed to support engagement on-site.

We focused on making complex event information easier to access while creating moments that felt more immersive and memorable for attendees.

the solution

For the 2019 Leadership Conference, MindActive developed an interactive video wall that acted as a historical timeline. The installation used iPad touch screens and a visual timeline structure spanning from the 1800s to today.

Guests could explore milestones, stories, and content in an interactive way instead of simply viewing static event materials.

the outcome

The experience gave more than 600 attendees a memorable, hands-on way to engage with SSM Health’s history and event content. The project helped transform the conference experience from passive viewing into active interaction.